STR Design Made Easy: Nordic Style

Dec 15, 2023

(Shop the products on the board above further down in this post!)

Nordic design is all about capturing the essence of classic Scandinavian style. With simplicity and functionality at its core, this style always maintains an air of space and calm. Think white walls, light floors, black accents, and unique little design elements. Done right, these deliver a minimalist but charming aesthetic. 

Think this sounds like your design dream for your STR? Read on to find out more about... Nordic Style.

image above: One Kindesign

image above: R Brad Knipstein

 


 

Simplicity is key here, but "simple" doesn't always mean "easy, right?!

Follow my easy steps:

 

1. Keep your color palette simple. Stick with whites, black, and neutrals, with just one or two accent colors used throughout your space.  

2. Spend time selecting art. Because the decor and colors are minimal, art becomes the forefront of Nordic design. Choose wisely and make art the interesting focal points in the home. 

3. Make light fixtures pop. Like the art, cool light fixtures stand out in a minimal space. Choose something streamlined and nordic, or vintage and funky to create unexpected drama in this otherwise calm space. 

4. Create Hygge. Simple and serene doesn't mean stark and cold. Be sure to include plenty of cozy throws and soft pillows to ensure your guests have a cozy environment to curl up in.  

image above: Fantastic Frank

image above: Bright and Central Apartment in Copenhagen


 

And because I love to make things easier for you, here are some of my favorite Nordic items pulled together and hand-picked just for you:

1. artwork | 2. plant | 3. plant pot | 4. lamp | 5. mirror | 6. candle holder | 7. buffet | 8. plant | 9. plant pot | 10. lamp |  11. table | 12. chair | 13. boat artwork | 14. abstract artwork | 15. sofa | 16. plaid pillow | 17. brown pillow | 18. coffee table | 19. rug | 20. mudcloth pillow | 21. cream pillow | 22. teal pillow | 23. throw | 24. lamp | 25. side chair | 26. end table

 

1. floral artwork | 2. candlesticks | 3. plant | 4. book | 5. dresser | 6. plant | 7. plant stand | 8. lamps (cheaper alternative here!) | 9. bedside tables | 10. line artwork | 11. bed | 12. grey pillows | 13. cream pillows | 14. rug | 15. ivory pillow | 16. grey pillow | 17. beige pillow | 18. throw | 19. artwork | 20. side chair | 21. plant | 22. end table | 23. floor lamp

Functional and simplistic, with a good dose of coziness thrown in... Is Nordic style the look you've been searching for for your Airbnb? 

Here are a few Airbnb's pulling off this style well to further your inspiration. 

Bright and Central Apartment in Copenhagen, Denmark


The Honeycomb: Nordic Design In Glebe Australia


Peaceful Cottage in Rotherfield, UK


Happy designing!


Psst... Want to make sure that Nordic style really is your perfect match? Be sure to take my style quiz to find out!

Other great reads for you...

What to do with the Blank Space Above your Sofa

The 5 Plants Your Airbnb Needs Right now THAT YOU WON'T KILL

Picking the Right Paint Colors for your Airbnb

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